Sales Hours:
Monday – Tuesday
9:00 am – 9:00 pm
Wednesday – Saturday
9:00 am – 6:00 pm
Service Hours:
Monday – Friday
7:30 am – 6:00 pm
Saturday
8:00 am – 3:00 pm
Parts Hours:
Monday – Friday
7:30 am – 6:00 pm
Saturday
8:00 am – 3:00 pm
204-661-9555
1300 Regent Ave W, Winnipeg, MB
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My Vehicles

    Superior Service

    Experience Manitoba’s most qualified, convenient, and transparent vehicle service—complimentary wash included.

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    Your Automotive Partner

    We believe the automotive experience should be simple, convenient, and transparent at every step. 

    With a focus on an enhanced customer experience, we are here to help you make informed decisions along the way to get you on the road sooner.  

    Your Automotive Partner

    We believe the automotive experience should simple, convenient, and transparent at every step. 

    With a focus on an enhanced customer experience, we are here to help you make informed decisions along the way to get you on the road sooner.  

    Guaranteed OEM Certified Service

    Rest assured your vehicle is good hands. Our certified, OEM trained technicians specialize in your vehicle’s make and model to ensure it’s maintained at manufacturer’s standard or higher. 

    Book Your Appointment

    Online Booking

    Conveniently book your appointment online, over the phone, or in-person—the choice is yours.

    Direct Messaging

    Text message with your Service Advisor to receive status updates, reports, and confirm the work.

    Complimentary Inspection

    Each visit includes a rigorous OEM multi-point inspection to ensure there are no surprises. 

    Video Review

    Watch technician recorded videos to review their findings and proposed action plans.

    Complimentary Wash

    We want you feeling good about your vehicle again. Leave with a sparkling exterior every time.

    Mobile Payment

    Quick and easy online payment including Google and Apple Pay, or in-person upon pickup.

    Birchwood Ford is Trusted by Manitobans

    What do our customers have to say?

    As a member of the Birchwood Automotive Group, Birchwood Ford on Regent has become a trusted sales & service centre in Manitoba. It’s our mission to exceed your expectations every time—that’s why our customers keep coming back. Browse through some of our testimonials to see what they say.

    “Customer Service at Birchwood Ford on Regent is the best! Tyrone, George, and Jordan (Service Consultant) make sure I leave happy after every visit. The staff are super friendly. I wish all businesses had the same great customer service like Birchwood Ford on Regent.”
    – Dave
    “Dealership was friendly, helpful and knowledgeable. Salesperson was not pushy, but accommodating, offering to come in on his day off. Thomas made up a birthday sign for our daughter, who will be driving the car. This made her feel special when the car was waiting for her in the parking lot at her school.”
    – Jennifer K.
    “The entire service department went out of their way to accommodate me as the owner of an older Ford. When there was a wait for parts they made sure I had a ride suitable for my needs. In the middle of construction the service department and Jerry Lynn stuck to business. Thank you.”
    – John H.
    “We just bought our third Ford from Jodi Stefanchuk. She was amazing in helping us purchase an Explorer. I definitely recommend Jodi to anyone looking to buy a new or used vehicle from Birchwood Ford on Regent. Tyrone Brown was very thorough in explaining all our options for warranties and arranged our financing at a great rate. We also have all of our Fords serviced at Birchwood Ford on Regent as their service advisers and technicians make sure our vehicles don’t leave the shop unless everything is fixed properly.”
    – Dave
    “I have been dealing with Bryan for 20+ years. Excellent service on every visit. Shout out to the Parts Department for always having the parts I need, in stock.”
    – Bryan
    “Service staff are friendly and are welcoming when I come in for bi yearly oil change. They make you feel welcome and explain any work that was done in a timely manner. Very good customer service.”
    – Jason H.

    Service Promotions

    Brake Pads Offer
    Includes Pads, Lifetime Warranty and Installation! $249.95 + tax per axle*
    Offer ends on Aug 31.
    Book ServiceDetails
    Birchwood Tire Protection+
    Get 3 years* of coverage when you purchase tires from Birchwood Tires.
    See OfferDetails
    VIP Service
    Without Leaving Home, Pick-up & drop-off, Certified Ford service, and Exterior wash included. No extra cost. No hassle.
    Book NowDetails
    Price Match Guarantee
    Utilize our Best Price Guarantee! Price match parts from any shop in the city and Birchwood Ford will match it!*
    Order PartsDetails

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